Apr 1st, 2008
Why Geary Interactive is Excited About Merging with Fathom Online
With our announcement yesterday about our acquisition of Fathom Online, we at Geary Interactive thought we would share the top five reasons why excited about joining forces.
1. Search engine marketing is growing part of the online marketing mix, and Fathom has industry-leading expertise in this field.
2. Fathom has well-established relationships with all the biggies: Google, Yahoo! and MSN. Additionally, they have developed proprietary tools to help track and forecast market trends (Fathom Analytics and Keyword Price Index).
3. With this merger we are undeniably one of the few indepedent, integrated digital advertising agencies.
4. We now have an full-service office in San Francisco which expands our national reach.
5. Fathom Online is as equally excited as Geary Interactive to capitalize on the projected growth of the interactive industry.
To put it lightly, we are ecstatic about this new partnership, and we cannot wait to move forward and utilize our combined industry know-how to maximize our clients’ campaigns.
