Geary Interactive Honored for Second Year as a MIXX Award Silver Medalist for Excellence in Search Marketing

SAN DIEGO, Calif., September 23, 2008—Geary Interactive, a full service digital marketing agency, announced its second consecutive win as a silver medalist for the Marketing and Interactive Excellence (MIXX) Awards. Geary Interactive was honored in the search engine marketing category for its work with Covad Communications, a leading national provider of integrated voice and data communications.

Geary Interactive worked with Covad Communications to refine its localization strategy and added a new dimension of persona-driven marketing to the 2009 campaign, delivering a 214 percent return on investment (ROI). Using a microtargeting strategy, Geary was able to reach potential customers in Covad's service areas.

The campaign was also structured to appeal to multiple customer segments. Combining robust targeting and relevant advertising creative, Covad decreased its cost per acquisition and unqualified leads while increasing the total lead volume. For a detailed breakout of campaign results, visit Geary Interactive’s blog at http://www.gearyi.com/fresh.

"Receiving this award again is a tremendous honor's said Andreas Roell, Geary Interactive's Board Chairman and Chief Executive Officer.The Covad and Geary Interactive teams are continually looking for ways to optimize their campaigns. Each one is more effective than the last. Winning among national brands like Pizza Hut and Adobe is a true testament to Geary and Covad’s diligent work and strategic vision.

The Interactive Advertising Bureaus's MIXX Awards honor creative campaigns that push interactive marketing and advertising to new levels. Criteria are based on an overall evaluation of the marketing campaign, including strategy, creative development and execution, media placement and integration, effectiveness and ROI.

About Geary Interactive:

Geary Interactive is the leading REAL RESULTS digital marketing agency that provides nationally recognized, full service capabilities in a performance driven model. Premium services include: strategic planning, analytics, online advertising, search engine optimization (SEO), social media marketing, creative design and Web site development. Geary has helped ROI-focused companies such as WD-40 Company, MobiTV, Covad Communications and University of Phoenix exceed their goals since 2000.