1. The plethora of iPhone apps that make life a little easier and a whole lot more fun.
2. Augmented reality. Thank you Google Goggles and Monocle. With you, 2010 might just be the year of mobile.
3. The Adobe-Omniture acquisition. We'll now get a more comprehensive view at how Flash assets impact website behavior.
4. Bing! Not that we don't like Google. We love the Google, but we also like to root for the underdog.
5. Coca-Cola adopting a performance-driven marketing model. It proves Geary's mantra of Real Results as Coke was one of the first international brands to steer away from time + materials contracts.